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THINKING,FAST AND SLOW(B)

DANIELKAHNEMAN

• PENGUIN UK (2012年5月24日発売)

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【英国PR】
Thinking, Fast and Slow
Auther:Daniel Kahneman

The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions

'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics
'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial Times

Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.
〈https://www.penguin.co.uk/authors/32854/daniel-kahneman.html〉


【breif Table of Contents】
COLOPHON
DEDICATION
CONTENTS

INTRODUCTION　003

　　PART I. Two systems
The characters of the story　019
Attention and effort　031
The lazy controller　039
The associative machine　050
Cognitive ease　059
Norms, surprises, and causes　071
A machine for jumping to conclusions　079
How judgments happen　089
Answering an easier question　097

　　PART II. Heuristics and biases
The law of small numbers　109
Anchors　119
The science of availability　129
Availability, emotion, and risk　137
Tom W's specialty　146
Linda : less is more　156
Causes trump statistics　166
Regression to the mean　175
Taming intuitive predictions　185

　　PART III. Overconfidence
The illusion of understanding　199
The illusion of validity　209
Intuitions vs. formulas　222
Expert intuition: when can we trust it?　235
The outside view　245
The engine of capitalism　255

　　PART IV. Choices
Bernoulli's errors　269
Prospect theory　278
The endowment effect　289
Bad events　300
The fourfold pattern　310
Rare events　322
Risk policies　334
Keeping score　342
Reversals　353
Frames and reality　363

　　PART V. Two selves
Two selves　377
Life as a story　386
Experienced well-being　391
Thinking about life　39

CONCLUSIONS　408

APPENDIX A:　[419-432]
APPENDIX B:　[433-448]
NOTES　[449-481]
ACKNOWLEDGEMENT　[483]
INDEX　[485-499]

感想投稿日 : 2019年4月18日

本棚登録日 : 2019年4月18日