Crossing the Chasm

著者 : Geoffrey A.Moore

• HarperPB (1999年7月7日発売)

感想・レビュー・書評

[H.Satoさんの感想 · 2015年1月2日]

It is now time to move from the basic idea of chasm crossing to its actual implementation,
When markets go mass, platforms have the advantage.Because they can participate openly in many value chains at the same time, they can be taken up in multiple segments simultaneously.